Agency Life

Agency Life

Hello 3AM, It’s Been A While


It’s 3AM.

I’m tired.

I just finished editing a wedding video for my latest client and while I love it, I’m tired. I’m about to finish the illustrations for a 5k finisher medal that I’ve been working on. But I’m writing this because I want to remember this moment of being tired. Not sleeping and eating Jack in the Box is not what I want to be doing, but I know it’s the road to glory.

Today I will do what others won’t, so tomorrow I can accomplish what others can’t” ― Jerry Rice

I know that I can be successful, though it’s hard. Like really hard. I am trying to juggle so many things at once and sometimes plates fall but I do what I can to get them up and spinning again.

I just have to hit my tipping point. Just have to keep working towards it. You can do this.

You. Can. Do. This.

Okay, I’ve procrastinated enough, I need to get this medal finished.

Go you.

Agency Life

English, German & Spanish


 

I heard this joke once:

“bilingual” is someone who speaks two languages, “trilingual” is someone who speaks three languages.  What do you call someone who can only speak one language?  An American.

To this day it absolutely drives me insane. Probably because it’s pretty true. I didn’t want to be a part of that joke, so I downloaded Duolingo a while ago and started to learn Spanish. I’ve learned that it’s hard to learn a second language when there is no one to practice with. Though, I powered on.

I thought it would be interesting to learn two languages at one time. I started Portuguese but realized it’s really close to Spanish. I moved on to French, but I just wasn’t interested at all. What’s next? German.

German always intimidated me. It’s such a different language, but I thought what the heck. I will give it a go.

I LOVE IT. 😍

There is something about the sharpness of the pronunciation of the words along with the excitement you can have saying some of the phrases. For example, Halo! Guten Morgen! means, Hello! Good Morning!

I can’t help but envision the shopkeeper from Frozen, Oaken as I’m practicing the language. It makes me happy.

Screen Shot 2017-04-03 at 2.01.20 AM.png

I try to practice once a day with a few lessons that only take about 15-20 minutes. Eventually, I would like to do more, though something that has helped with practicing the language is set up an Instagram and only follow German Instagrammers. That way I have to read the posts in German and then comment back in German. I wish there was a way like that to practice vocally, but I will figure something out.

Do you speak more than one language? What languages do you speak?

Agency Life

CINCO: Jim Gaffigan Admits He Doesn’t Drive A Car.


I’m watching Jim Gaffigan’s new Netflix Comedy Special Cinco and I’m chuckling. Ha, ha, fat dad, yatta, yatta, then all of a sudden he says something that loses me to the point I can’t watch his comedy special anymore.

… I don’t even own a car because I’m a good person. No, I live in New York City and I have five kids. I just have them carry me around. I know nothing about cars

… most of the accessories are wasted on me. I’ve never used cruise control. The heated seats, I always feel like I’ve just wet myself.

… When I go home to Indiana, I always rent a car. My brother Mitch is always like, “What kinda car ya renting?” I’m like uhh it’s blue. [Mitch] Is that 4 or 6 cylinders? [Jim] Blue.

I do know the most manly form of transportation is a pick up truck.

UMMMM, hold the phone. Aren’t you the spokesperson for the Chrysler Pacifica?!

You are all over television pitching this minivan for dads!

WTF are you doing?!

I work in advertising and used to work on Hyundai. Auto is hard and I know how much celebrities get paid for endorsements. I don’t even work on the Chrysler business or know anyone who does but I was mad when I heard that.

Jim Gaffigan just basically said, I got paid a fuck ton of money to promote a minivan, yet I don’t drive a car and men, you’re pussies if you don’t drive a truck.

Holy BALLS! In less than :30 seconds you’ve broken any psychological brand loyalty or interest anyone has formed from watching your commercials after they see your comedy special.

The FTC has specific guidelines around celebrity endorsements.

§ 255.1 General considerations.

(b) The endorsement message need not be phrased in the exact words of the endorser, unless the advertisement affirmatively so represents. However, the endorsement may not be presented out of context or reworded so as to distort in any way the endorser’s opinion or experience with the product. An advertiser may use an endorsement of an expert or celebrity only so long as it has good reason to believe that the endorser continues to subscribe to the views presented. An advertiser may satisfy this obligation by securing the endorser’s views at reasonable intervals where reasonableness will be determined by such factors as new information on the performance or effectiveness of the product, a material alteration in the product, changes in the performance of competitors’ products, and the advertiser’s contract commitments.

(c) When the advertisement represents that the endorser uses the endorsed product, the endorser must have been a bona fide user of it at the time the endorsement was given. Additionally, the advertiser may continue to run the advertisement only so long as it has good reason to believe that the endorser remains a bona fide user of the product.
[See § 255.1(b) regarding the “good reason to believe” requirement.]

“Additionally, the advertiser may continue to run the advertisement only so long as it has good reason to believe that the endorser remains a bona fide user of the product.”

He’s not only not currently a user, he openly admits he doesn’t own a car or use any of the amenities.

Open toilet bowl, toss lots of money in, flush toilet.

Agency Life

Junk in the Trunk


I once met a junker on a plane ride to Seattle, WA. I talked to her the entire trip and didn’t think much of it, though junking is becoming mainstream.

Take Junk in the Trunk Vintage Market for example. They have expanded to three days of sales and have opened a new location in San Diego. It’s insane. They fill West World with vendors that spend their days looking for the old and handmade.

We went and there were so many things I fell in love with.

Pictures coming soon!

Agency Life, Real Life

Happy New Year!


I can’t believe it’s already 2016. Though at the same time I’m extremely excited. I remember New Year’s last year and knowing deep in my soul that 2015 was going to be a hard year for me and it was.

The first half of 2015 I spent in a job I hated. The second half of the year I spent poor as fuck as I tried to build a company.

Even though I hated 2015, I am incredibly grateful for it. I have always wanted to start my own agency and the shitty job I had drove me to my dreams. Granted there was a lot of bullshit that came from trying to get started. I will spare you the details, let’s just say there was too much drama from someone that is no longer in our lives.

The literal blood, sweat and tears of 2015 have set 2016 up for sweet success. We already have two amazing clients and are working on hiring our first few staff members! It’s a good time for us.

As far as resolutions go for the new year, I only have one and it is to focus. I want to focus on myself, work and living. I’ve been so obsessed with climbing the corporate ladder over the years, my 20s are kind of a blur. This is not to say I don’t want to work because that is not the case. I love the business we are building. I love the culture we are beginning to develop and I wouldn’t trade that for the world.

This culture is allowing the work to get done while still having time for family and other things like working out or traveling. So, I want to focus on taking that time to spend time with family and work out.

We can do this. Happy New Year!

 

Agency Life, Campaigns, Food

Krispy Kreme #DayoftheDozens


Today, Krispy Kreme offered a BOGO deal for people to buy one dozen of glazed donuts and get one dozen glazed donuts free. You just had to bring this coupon below in to the store.

After screenshotting the video, I jumped in the car and headed to the Krispy Kreme a few miles away.

When I got there, there was a line of people who I’m guessing just figured out they had a few hours left to cash in their coupons. Though what I saw saddened me. The location I was at ran out of glazed donuts and people were not happy. Some people were yelling, some walked out and the line got shorter and shorter. By the time I got up to order, I knew I was in for something fun.

I told the manager that I had the coupon, and I began to see worry cross his face. He told me they didn’t have any glazed donuts left and started to tell me what they did have left. He went through all the filled donuts (no wonder, who eats filled donuts anyway, gross) and I simply asked if I bought a box of a certain donut, would they give me a second box of those same donuts for free? The manager stood there for a minute and finally told me he would and could do that.

The people around me started to perk up. There was a solution, just because they were out of glazed donuts didn’t mean they couldn’t honor the coupon with other donuts.

There is something about me that wonders why the manager didn’t think about it when dealing with the other consumers. I feel like we see people on both sides, consumer and company, that don’t think about being flexible. Why wouldn’t something else work? What could happen that would benefit both sides?

People are looking for free donuts, the company is looking to sell donuts. Does it really matter what kind of donuts are being given away as long as they are equal or lesser value?

The world is not black and white and there is almost always a solution to a problem. After spending the last five months as an entrepreneur, those are just a couple of the lessons I’ve learned and they couldn’t have been any clearer tonight.

I was reminded about the offer when I was watching the Season Finale of the Amazing Race. I caught the end of the taping with the local news anchor talking about the offer being today.

Agency Life, National Days, On the Road

Road trip for Pie!


Today is National Pie Day and Jess and I are Road Tripping North! I’m super excited as she’s never been to the Rock Springs Cafe for the best pie in town!

We headed up at about 10:30 am and you have to be on the lookout because there is one sign for the exit and if you miss that sign, you’re more than likely going to miss the exit. Once you exit, it’s a bit tricky, you have to take a left and another left like you are going to get back on the freeway then it’s a blind turn into the parking lot.

They have the front decked out with all their Christmas decorations and a giant inflatable Rudolph the Reindeer.Inside, the pie shop has changed, they’ve moved the display cases around and we’re not sure if it’s completely finished as of yet. None the less the pie was still there. We ordered a slice of apple and chocolate creme.

GEOOORGE-RockSprings

The chalkboard sign I made for our APS TV Spot is still hanging in the Pie Shop. It’s a lot weathered and it looks like someone tried to clean it, then realized they would ruin it if they tried to wipe it. It makes me feel good though that after three years they still have it up in the shop. It just means something I did means a lot to them.

GEOOORGE-Chalkboard

The shop wasn’t that busy and they didn’t seem to have all the trinkety things they had when we were there shooting the commercial. This is actually a good thing since we are in startup mode.

After coming back down, we headed into our office to get shit done for the day. We have so many projects going right now, but it’s not stressful. It’s a lot of fun. Probably because this is something that is finally ours. No crazy bosses telling us what we have to do all day. Jess and I manage our time, schedule  and productivity levels ourselves. Without all the drama, we actually get more done in less time while still being able to do fun things like going to get pie.

 

Agency Life

Grandpa’s Birthday!


Today is my grandfather’s 84th birthday. Time to Celebrate!

I’ve grown up with my grandfather always being there my entire life. When I was little, he used to take me to see the horses and we always had a fresh bag of apples or carrots.

When I turned 15, he started teaching me to drive in this boat like Cadillac that didn’t have the best power steering. After my parents graciously got me a truck for my 16th birthday, my grandpa always helped me check the oil and make sure the other fluids were right where they were supposed to be.

As I became an adult, I love listening to all the things that happened as they were growing up.

My grandfather was an incredibly successful in real estate and met President Eisenhower. I will put the image in here a little later. He’s a really smart businessman and was ahead of his time in many ways.

Happy Birthday Gramps! I love you so much!

Agency Life

New Kicks: Do Work


I ordered some new kicks from Nike. I got the custom ones, because why wouldn’t you. I always customize them with a quick motto and this time it was DO WORK GEORGE.

It’s a saying I’ve been saying to myself all year. It’s something that means a lot to me. Three words that motivate me to be the best that I can be. Three words that remind myself that I have different facets of my life I have to be present for. Once I focus too much on one, the other two go out of wack.

No more.

I am worth something, a lot actually. I am not going to compromise any more. I am going to be present in my life. I am going to be balanced, healthy and able to create memories that don’t revolve around sitting in a cube.

 

Agency Life

Tomboy Project Update


I haven’t been doing a lot of updates over the last year and I want to bring you in on the madness and what it takes to write this book. Every week I will be doing a Tomboy Tuesday post and update you on the process and maybe a little tease on what is going into the book.

Most of you know I tried to raise money through kickstarter and failed twice. This is okay. It is just taking me a bit longer to finish the book than I had hoped.

This week: Hotel Key Cards

Yes, I kept all of them. Every hotel I stayed in, in every state.